An e-commerce platform for retailers and producers

Zerca is a live platform that brings together catalogues, stores, purchases, support and operations.

That reality allows us to test capabilities, find friction and turn day-to-day learning into new products and better decisions.

Zerca brings together specialist stores and makes products from retailers, producers and distributors more accessible to customers.

• Specialist stores with their own identity.
• Catalogues organised around categories and needs.
• Support throughout the purchase journey.
• A shared experience built on one technology platform.

Zerca lowers the barrier to selling online. Businesses can join an existing infrastructure and increase visibility without developing every component of a digital sales channel on their own.

• A self-managed selling space.
• Support with joining and using the platform.
• Visibility within the ecosystem.
• Shared technology and operational foundations.

Each store keeps its own experience and purchase flow while sharing technology, knowledge and operating capability with the wider ecosystem. This makes it possible to address categories and audiences more precisely on a common foundation.